ECONOMICS OF BUSINESS ED 2 - WARD

Author : David K.H. Begg | Damian Ward

KSh 1763.00

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Publication:

Size: 261 x 193 (mm)

Weight: 784g

Main Material: Paperback

Language: -

ISBN No: 9780077114510

EAN /UPC / ISBN: 9780077114510

Year Of Publication: 1 Nov 2006

"Economics for Business", second edition is an essential introduction to economics, tailor-made for business students. The text demonstrates the relevance of applying economic principles to solve business problems, using a unique approach that starts with the business problem before employing economics as the solution. Key economic theories are therefore clearly explained within the context of modern business, drawing on a wealth of contemporary examples to bring the topics to life.

The supporting features and exercises allow students to consolidate their learning and equip them with the economic tools to confront real business situations.

ISBN No : 9780077114510

Publication : McGraw-Hill Education - Europe

Main Material : Paperback

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