MANAGEMENT INFORMATION SYSTEM GLOBAL - O BRIEN

Author : James A. O'Brien | George M. Marakas

KSh 2894.00

Out Of Stock

ISBN No : 9780071221092

Publication : McGraw-Hill Education - Europe

Main Material : Paperback / softback

BOOK DETAIL

  • Size : 274 x 216 (mm)
  • Weight : 1365g
  • Language : -
  • EAN /UPC / ISBN: 9780071221092
  • Year Of Publication : 1 Apr 2011

DESCRIPTION

The benchmark text for the syllabus organised by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O'Brien's Management Information Systems defines technology and then explains how companies use the technology to improve performance. Real world cases finalise the explanation.

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