THE LEAN STARTUP : HOW CONSTANT INNOVATION CREATES RADICALLY SUCCESSFUL BUSINESSES

Author : Eric Ries

KSh 2000.00

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Author : Eric Ries

Publication: Penguin Books Ltd

Size: 157 x 236 x 26 (mm)

Weight: 420g

Main Material: Paperback / softback

Language: English

ISBN: 9780670921607

EAN/UPC/ISBN: 9780670921607

Published: 6-Oct-2011

ISBN No : 9780670921607

Publication : Penguin Books Ltd

Main Material : Paperback / softback

  • Classifications: Business innovation, Entrepreneurship
  • Readership:Professional & Vocational
  • Format: Paperback / softback 336 pages

THE INTERNATIONAL BESTSELLING SENSATION Most new businesses fail. But most of those failures are preventable. The Lean Startup is a new approach to business that's being adopted around the world.

It is changing the way companies are built and new products are launched. The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.

Now is the time to think Lean.
 

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